Reach Metrics™ provides ad-placement Quality Assurance designed to complement all online marketing efforts for large and small enterprise! By isolating distinctive visitor profiles through the assessment of the various digital ecosystems around individual ad-spaces found on millions of web-pages & mobile apps, Reach Metrics™ uses various quality indicators to accurately measure the performance of ad-space by assessing diciplines like social presence, organic search traffic exposure, contextual & metadata accuracy as well as other audience relevant data.

Ad-Space Analytics

Reach Metrics™ provides intelligent & innovative solutions for all businesses looking to enhance the quality of incoming traffic from PAID SOURCES like AdWords, DoubleClick Exchange, Bing Ads and Social Media. When bidding for traffic, not only does your business indirectly sponsor the content on which your ads run, but also inherits its audience! Your business has the right to regulated, high quality traffic and Reach Metrics™ is the key.

What is the secret to running a successful PAY per CLICK advertising campaign? This question has kept digital marketers debating since the very first online ad brokers...

Many say it’s all about engagement - others will tell you it’s all about conversions - these are only ‘part’ of the story. Our analytics demonstrate that success is first and foremost about the “digital ad-space” within your advertising campaigns - these are the Webpages and Mobile Apps on which your ads appear.

Our technology shows how the relationship between the ‘page content’ and the ad-spaces affect the reciprocating quality of each click - this relationship is the biggest influence on both engagement and conversions in your campaigns. Think about it - these ad-spaces are the actual source of the traffic you pay for and drilling down into the data of your campaign placements is what Reach Metrics™ products are all about.

Our extensive product range helps you easily control and manage campaign “ad space” by Retroactively (using downloadable history for existing campaigns) and Proactively generating unique campaign specific placement exclusions & targeting lists tailored to your needs.

Backlink Analytics

Backlink Analytx™ allows you inspect backlinks to your website by easily uploading “links to your site” spreadsheet from your Google Webmasters Tools. Using technology developed for monitoring SEM ad-space (the content around paid for display networks or “placements”) to provide in-bound link quality assurance technologies. Reach Metrics backlink analytics tools can be used to easily detect low quality back-links from domains and web-pages individually. From here you are able to generate/update your disavow link TXT file lists easily excluding domains which do not meet the following quality guidelines:

Get Backlink Analytx™

• Very poor PageRank scores.

• Very long Server Response times & DNS configurations. (low NS host pings)

• Off-site redirection of common subdomains. (ie: www. != non-www.)

• Backlink Page Missing from the search index. (ie: site:domain.com/foo - not found)

• Pages marked as non-English lang parameters !~ EN values.

• Pages with poor English to non-English word ratios.

• Pages with Scraped Content detected. (Copy Scrape)

• Sparse content or inaccurate search metadata!

Content Analytics

Imagine your word processor had the ability to offer you a variety of popular topics, research keywords and find you reciprocal ideas automatically using the content you had already written? Then imagine simply by editing in-to or inserting any of the provided idea keywords into your draft copy, client articles/documents or businesses blog posts would give your writing style a more professional sound; all while actually improving your company or personal brand by maximizing engagement and usability, better target audience and more useful to your website users/blog readers. This is just one of the built-in advertisers features freely available as standard with Content Analytx™ and it makes improving your online visibility and user experience with search engines and search engine optimization (SEO)!

Content Analytx™ (originally called “Verb Perfect”) is a Suggestion Tool for copywriters that comes in the form of a very powerful cloud based web content editor and word processor, providing temporary on line storage, powerful language analysis and a unique content suggestions or examples system designed to take your web content, creative blogs and social media posts to the next level!

So what can Content Analytx™ do for me? Introducing a radical new variety of word processor technology that used to increase your penmanship considerably; Using our innovative language analysis we formulate highly relevant and often compelling words and phrases for the topics you are already exploring within your document. By simply including a few well placed headings in your unfinished work and using the Get Ideas / Similar / Reciprocal Suggestions tool you can benefit from hundreds of our groundbreaking and catchy recommendations in minutes, without digging around in directory websites is a real time-save. You can even choose specific language/demographic preferences precisely to tailor your contents focus on a specific target market, audience or reader base. In the past simple finding highly related keywords to help perfect your articles meant scouring the dictionary or thesaurus to find the perfect tense and word forms too; Reach Metrics word processing helps make your articles present perfect using our delightful future perfect and past perfect.

Exclusion Analytics

Reach Metrics Exclusion Analytx™ tool generates geo-targeted IPv4 address exclusions tailored for Pay Per Click (PPC) campaigns; blocking impressions and clicks from competitors, regular website traffic and visitors from popular data centers.

Gaining market share is simultaneously the biggest challenge and the lifeblood of any company's growth portfolio. By using regular injections of ‘selectively cleaned’ access data from the server administrators - a task easily implemented within existing web hosting frameworks - Exclusion Analytx tool is able to calibrate specific campaigns targeted IP ranges to focus investment on the acquisition of new customers! A technique we have witnessed offering double-digit percentage gains in all measurable conversion ratios and CPA performance. With increased power & flexibility of our Reach Metrics™ access point lookup servers we are able to scale this technique up to meet the needs of big business with rapid turnaround times.

Keyword Analytics

Keyword Analytx™ is important on the internet today because of the old adage; “you are what you say”. Just like search engines are able to trend the individual search results of millions of searchers (using account level search history), they are also able to trend on a much larger scale by mining vast amounts of geo- and demographic search data. This information is then used by search engines to determine which search pages best address the needs, themes and concerns of all searchers; this is what is really meant by the word RELEVANCY!

Reach Metrics™ features complicated data-mining tools to parse millions of keywords found on competitor pages, using sophisticated content mapping technology combined with search information we are able to accurately identify and outline most (if not all) of relevant keywords for just about any search terms and phrases you can think of. Thus using Reach Metrics technology you are able to accurately corroborate search data and identify keywords that should be considered for inclusion within the written text and markups of a suitable search terms landing page.

Language Analytics

Blocking clicks from Mobile Apps and Websites with limited or poor use of the English language provides a strong competitive advantage for businesses with a broad consumer-base. The Language Analytx™ tool accurately tracks the English language quality of placements within your advertising campaigns.

Blocking clicks from Mobile Apps and Websites with limited or poor use of the English language provides a strong competitive advantage for businesses with a broad consumer-base.

The Language Analytx™ tool accurately tracks the English language quality of placements within your advertising campaigns.

• As an English speaking advertiser, non-English websites (those which claim to be written in another language) can strongly affect your traffics ability to comprehend your products or services. Language Analytx blocks these websites resulting in the dramatic increase in conversion ratios.

• Allows advertisers to analyse websites containing unnatural English or those which mistakenly "claim" to be English in their metadata (possibly to attract higher valued advertising). Blocking these websites have the ability to improve your conversion ratios.

Advertising Analytics

Reach Analytx™ quantifier provides businesses, marketers and researchers with a single metric on which to compare, valuate and quantify digital ad-space.

Reach Metrics has set out to provide a global standard for the valuation of “audience reach”. The Reach Analytx metric is an overall numerical indicator of any Website or Mobile Apps potential allocated ad-space available to a single advertiser.

The Reach Analytx metric is generated using the analysis of real-world data telemetry by surveying millions of live ad-spaces and using accrued analytical campaign data to assess each placements audience potential and provide actionable strategies to all online advertisers.

Search Analytics

Traffic originating on pages with a top organic search ranking represent higher quality visitors for your business. Search Analytx™ tracks the flow of traffic to ad-spaces within your advertising campaigns, targeting high performing placements while excluding those of lower quality. Traffic originating on pages with a top organic search ranking represent higher quality visitors for your business. Search Analytx™ tracks the flow of traffic to ad-spaces within your advertising campaigns, targeting high performing placements while excluding those of lower quality.

• Blocks poorly indexed placements and traffic derived from websites with substandard organic searchability results (such as a very low PageRank or poor page-indexing to sitemap ratios) and improves genuine traffic click through ratios.

• Eliminates traffic sourced from websites with poor User Experience scores (like those rated Google PageSpeed) which can dramatically affect the quality of the traffic, especially on mobile devices. Excluding poor UX placements from your ad-campaigns boost the quality of mobile traffic you receive.

• Blocks traffic from websites that "mimic", redirect or pretend to be other websites resulting in the elimination of traffic that is poor in quality and comes from undesirable traffic sources.

Social Analytics

Buying traffic from websites that have an Active Social Media presence increases the quality of clicks you receive. Our Social Analytx™ tool targets only Socially Active placements within your advertising while eliminating scraped, spun or misrepresented placements.

When you bid for traffic, not only do you sponsor the content on which your ads run, but you also inherit the audience consuming the sponsored content!

Social Analytx™ tool tracks “socially active” placements as overall influencer in traffic quality; by calculating each placements social-awareness and eliminating socially-inactive websites from the bidding pool ensures higher quality engagement from display and banner networks.

Additionally Social Analytx™ ensures click quality by evaluating the content quality metrics, ensuring maximum outcome for your advertising spend.

• Socially aware websites with regularly maintained social presence representing the content on the host website are most likely to feature quality traffic. Social Metrics gives advertisers the ability to track placements social representation status, greatly boosting the click through quality.

• Websites containing content which is scraped or spun from other content sources is a strong indicator of poor quality traffic. Social Metrics allows you to quickly detect and block these placements to dramatically improve your conversion ratios.

• No web-page exists in isolation and misrepresentation is a common method for websites trying to attract ads of a higher value. Social Metrics detects web-pages where the metadata, social pages or content do not accurately represent the contextually matching keywords found in the on-page content.

Web Page Analytics

Web Page Analytx™ Tool rapidly detects & assesses online ad-spaces suffering from technical issues and vulnerabilities with CMS, DNS and Malicious Scripts; all of which are strong indicators of reciprocal traffic quality. Web Page Analytx™ Tool rapidly detects & assesses online ad-spaces suffering from technical issues and vulnerabilities like CMS, DNS and Malicious Scripts; all of which are strong indicators of reciprocal traffic quality.

• Identifies placements which have poor DNS configurations, no GZIP support or outdated CMS. Software that is vulnerably installed can represent poor quality or compromised traffic. Using Page Metrics to block these web-pages reduce bounce ratios and improve user engagement.

• Tracks placements which automatically redirect traffic outside their parent domain, eliminating server redirecting browsers and website that misrepresent themselves. All these factors are undesirable when you are looking to reduce bounce rates.

• Quality traffic providers generally have very few HTML errors. Page Metrics blocks placements with badly configured Content Management Systems or vulnerable software extensions/add-ons to increase engagement from your clicks.